Post Purchase Surveys Overview
Survey responses are a great way to capture additional marketing data, particularly for channels that are traditionally more difficult to track, such as offline marketing events.
Rockerbox survey integrations allow you to incorporate user-submitted survey responses to measure those channels’ impact on user acquisition.
If you’re using survey responses in your customer lifecycle, you can incorporate those responses in Rockerbox. These survey responses can either be collected during the time of order (ex: “How Did You Hear About Us” or “HDYHAU”) or after the order (a post-purchase survey).
While the Survey can be conducted before or after the Order is placed, Rockerbox requires a same-day Survey. We do not support Surveys conducted days before or after an Order is placed.
The setup requirements for the above are:
- Send survey responses to Rockerbox.
- Determine which of those responses, if any, you want to add to your customer path to conversion
If you have a two-level survey response, such as response 1 = Marketing Channel, response 2 = Partner/Platform (Paid Social > Facebook), Rockerbox will only accept one of those responses. In these cases, we recommend sending to us the more detailed response.