Direct Avenue

Updated 1 week ago by Claire Foster

Rockerbox has an existing integration with Direct Avenue where we receive user-level log files. This allows Rockerbox to attribute these touchpoints to conversions.

Log File Instructions

All files must align with the requirements listed here.
  1. Enable the integration in your Rockerbox account. This will create an S3 endpoint that Direct Avenue will send log files to.
  2. Contact your Rockerbox representative for endpoint details.
  3. Direct Avenue will need to set up reporting within their platform to be sent to the Rockerbox endpoint.
    1. Files should be sent on a weekly cadence.
    2. Each file should contain the previous 7 days of data.
    3. Files must be sent in .csv format.
    4. Reports must contain the columns exactly as noted below, including capitalization & spacing.
Required Columns

timestamp
Station Name
inventory
media_outlet_type
feed_type
isci
ad_name
tape_length
dma_id
spend


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