Reddit

Setup Instructions

  1. Authenticate your Reddit account(s) here using these instructions (you will need to request API access from your Reddit rep). This will allow Rockerbox to ingest daily spend.
  2. Append the click-through URL parameters to your landing page URLs.
  3. Apply the impression pixel to all active ads.

These parameter values use macros and do not need to be manually replaced. Their values will be dynamically filled by the platform when the ad is served.

If your Reddit instance is Managed Service (not self-serve), email rockerbox@reddit.com and Reddit will assist with adding tracking.
Your URLs should follow the structure guidelines available here.

URL Parameters

Impression Tracking Pixel

View-based touchpoints cannot be tracked on any in-app inventory.


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