Teads

Setup Instructions

  1. Reach out to support@rockerbox.com to enable the integration. Let the team know the launch date and the tier structure you'd like applied for this type of marketing activity.
  2. Follow the instructions below to apply URL parameters and impression pixels to all placements within the Teads platform. These parameters and pixels use macros and do not need to be manually replaced. This must be completed before launch.
  3. Spend reporting will need to be provided by the Teads team directly on a weekly basis. Send them the instructions below.
  4. The day after launch, let Rockerbox know you have launched so that they can QA your URL and impression pixels. This will ensure that all touchpoints are being tracked as expected in Rockerbox.

Tracking

  1. Append the click-through URL parameters to your landing page URLs.
  2. Apply the impression pixel to all active ads.

These parameter values use macros and do not need to be manually replaced. Their values will be dynamically filled by the platform when the ad is served.

Your URLs should follow the structure guidelines available here.

URL Parameters

Impression Tracking Pixel

Batch Spend

All spend reports must align with the requirements listed here.
  1. Teads will need to provide reporting directly to Rockerbox on a weekly basis. Automated reported is not currently available. Reporting must follow the below requirements.
    1. Endpoint: each advertiser will have their own unique Teads endpoint that reporting must be sent to as an email attachment. The endpoint will be provided by support@rockerbox.com.
    2. Report Contents:
      1. Files should be sent on a weekly cadence
      2. Each file should contain the previous 7 days of spend data.
      3. Header rows must be removed so that the column names are reported on in row 1.
      4. Total rows must be removed (sum of all spend).
      5. Reports must contain the columns exactly as noted below, including capitalization & spacing.
Required Columns

day
website_id
website
ad_id
ad
insertion_id
insertion
creative_id
creative
turnover_converted_usd

How did we do?