Taboola

Setup Instructions

  1. Authenticate your Taboola account(s) here. This will allow Rockerbox to ingest daily spend.
    1. You will need to request your Client ID and Client Secret from your Taboola representative. These fields are required to authenticate your Taboola account in Rockerbox.
  2. Append the click-through URL parameters to your landing page URLs.
  3. Apply the impression pixel to all active ads.

Click Tracking

  1. Open the Campaign Management page
  2. Click the pencil icon for an existing campaign
  3. In the Tracking section, append the parameters below to any existing parameters in the Tracking Code box.
Your URLs should follow the structure guidelines available here.

URL Parameters

Impression Tracking

  1. Open the Campaign Management page and click the pencil icon for an existing campaign
  2. In the Tracking > 3rd Party Tags section, clicks “Add Tag”
  3. Set the Tag Type to “3rd Party Pixel” and Event Type to “Impressions”
  4. Apply the Rockerbox impression pixel to the Tag field for all ads

For more information about adding Taboola parameters, look here.

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