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Welcome

Welcome!

Platform Fundamentals

Core Concepts
Attribution Methodology
Launching New Channels and Partners
Building a Path to Conversion - Mobile
Operationalizing Rockerbox

Onboarding

Key Stages of Onboarding
What to Expect

Tracking & Data Ingestion

Core Data Types
Conversion Activity Tracking
Marketing Channels Rockerbox Tracks
Mobile Apps
Parameters, Pixels, and Batch Spend Reports
Historical Data
Mapping Data
Integrations
Post Purchase Surveys
Sponsorships
Facebook Pixels & Events
- Facebook Custom Events
Notifications
- Notifications: Missed File Delivery

Platform Walkthrough

Experiments
- Experiments - FAQ
Marketing Sources
New Visitor Analytics

Spend Ingestion

Spend Ingestion
AdWords Manager Accounts
Facebook Ads Account

Reporting

Reporting: Getting Started
Reporting: Scheduling Reports
Report Details

Privacy

Data Retrieval & Deletion
Data Storage & Retention
PII Data
Rockerbox UID to GTM Data Layer
GDPR

Getting Started with Rockerbox

Getting started - Table of contents
Rockerbox Overview
Maintaining Rockerbox
Priority Use Cases
Tips and Guides
Platform Walkthrough
- Marketing Performance View (Analytics -> Reports)
- User Behavior view (Customers -> Paths)

FAQs

FAQs
Discrepancies
Impact of iOS14 Changes on Broader Marketing (Agnostic of Rockerbox)

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Attribution Methodology

Here you will find details on how Rockerbox approached attribution concepts.

Updated over 2 years ago

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