- Enables you to calculate weighted CPA/ROAS spend against marketing placements for new and existing users.
- For a given time frame, shows all marketing spend and conversions, mapped back to each marketing placement
- Analytics View in UI
- Buckets Breakdown Report (schema here)
- Enables you to view all marketing touchpoints and associated details against on an individual user level.
- For a given time frame, cohorts all users that converted during that time frame and shows all marketing touchpoints (including from outside that time frame) against each user that converted
- Customers View in UI
- MTA Report aka user level log file (schema here)
- MTA Report version that contains UTMs (schema here)
Rockerbox supports a suite of reports; you can access their schemas here.
Updated 9 months ago
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